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Location:
Taipei, Taiwan, Taiwan
Job reference: R-038320
Posted date: Dec. 07, 2018
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職務說明

  • 協助設計、實行和評估在產品線中特定產品之行銷活動包括經銷通路的解決方案
  • 協助分析市場數據以確定主要影響市場之因素
  • 與負責促銷與和消費者直接接觸之團隊工作
  • BM將在品牌的整個生命週期中提供行銷領導力並推動創新,並將監督檢視真正為患者,醫療服務提供者和AZ創造品牌的成功
  • BM將確保所有品牌活動都符合標準,與全球一致,由適當的利益相關方認可並真正以患者為優先。

資格

  • 擁有科學/藥學之學歷者為佳
  • 擁有藥師執照為佳但非必需
  • 擁有行銷經驗為佳但非必需

經歷

  • 在相關領域擁有行銷/業務/醫療學術至少2年經驗
  • 擁有跨部門職能經驗
  • 具備當地與全球商業環境能快速學習的潛力,了解當地醫療健保系統定價與給付
  • 具備產品管理、品牌規劃、市場分析等行銷關鍵技能,擁有清楚的邏輯分析與問題解決能力,能找到市場利基點與開創品牌推廣策
  • 瞭解規畫客戶和客戶交流計畫與流程
  • 擁有藥廠業務經驗為優
  • 內部同仁申請需符合過去兩年考績分數連續達3分以上
Apply
BRILINTA_Brand Manager
Commercial Non-Sales

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