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Location:
Seoul, Seoul, South Korea
Job reference: R-032066
Posted date: Sep. 21, 2018
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Purpose of the Job

  • Has responsibility for both capability building of sales & marketing and strategic planning including new product and business planning, market insight delivery in oncology BU.
  • Coordinate and guide KAM (key account management) planning and its execution & evaluation with commercial and cross-functional team. Lead OBU capability building project as the counterpart of CE (commercial excellence). Support sales targeting & performance tracking monthly, quarterly as well as long term financial vision of OBU. Coordinate whole process of market research with handling extra vendors.
  • Support brand team with delivering primary and secondary market research by controlling research agencies and ensure quality of research. Has responsible for pre-marketing planning & activities for new oncology pipeline with cross-functional team. Lead OBU financial and collaborative meeting,

Typical Accountabilities ​

[Specialty Capability Building]

  • Lead KAM process: plan, evaluation, process coordinator of OBU
  • Lead “One KAM” embedding process into Veeva system 
  • Lead oncology MR capability building (workshop and projects lead or coordinate)
  • Support PT practice and test for OBU
  • Support sales incentive scheme (logistics & communication with CE team with related data, etc) and coordinate its the process with

[Strategic Business Planning]

  • Support financial planning of OBU- monthly sales tracking, IBP, company planning, etc
  • Coordinate KPI setting and tracking
  • Deliver and suggest the insight and data to win the competitive market by benchmarking business practice, organization, etc
  • Identify the needs of MKT group to support business planning and execution (co-review the brand strategy and plan, deliver insight of patients flow and forecast during the planning period)
  • Participate monthly OBU cross-functional team forum and add value to inspire brand planning and its execution

Functional Capabilities

[Market Research]

  • Lead primary research (Tagrisso, Lynparza, Faslodex and IO) in terms of whole process considering compliance
  • Support and input the strategic insight in co-developing questionnaires, analyzing and utilization of the primary research
  • Lead secondary research (HIRA, IMS, etc) to support key insight and decision of each brand
  • Deliver market insight data such as trend report, oncology epidemiology data

[New product planning]

  • Monitor new molecule development progress from global commercial and medical team and understand comprehensive global brand strategy and plan
  • Develop local new product launch plan as the leader of launch CFT team by gathering insight from external key physicians & societies and leading internal cross-functional team, forecasting sales with forecast model and guidance

Essential Qualification

  • Bachelor’s degree in pharmacy or related field
  • At least 10 years in multinational pharmaceutical company
  • 3 years of experience in sales or sales manager, 3 years of experience in marketing and/or marketing related experience (market research, strategic planning)
  • Preferably in oncology or specialty BU
  • Fluent in English

Desired skills or requirements

  • Excellent communication skill in cross-functional team working
  • Project management skill, learning agility
  • Strong sense of responsibility
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NPP & SP (New Product Planning & Strategic Planning)
Commercial Non-Sales

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